AdTech Market to Hit US$ 1958.4 Billion by 2032, Due to Increasing Demand for Data-Driven …

The growing need for personalized marketing and the capacity for automation capabilities of programmatic platforms are driving the AdTech market's growth, Says SNS Insider.

“According to SNS Insider Research, The Advertising Tech (AdTech) Market Size was recorded at US$ 583.54 Billion in 2023 and is expected to reach US$ 1958.4 Billion in 2032, growing at a CAGR of 14.4% over the forecast period 2024-2032.”